Radio trailers contain certain features which allow them to be effective. The techniques that a radio trailer usually contains are; voice overs, key scenes from the film, music and facts about the movie which include when the film is set to release, age certificate, cast and director. These features together form to create a successful radio trailer, allowing for the potential of attracting of a wider demographic.
Voice Overs
A voice over in a radio trailer is vital in order to give the neccessary information to the audience. With the voice over details can be given about the film, for instance expressing the age rating of the film or the actors who stared in the film and the director, to create intrest amoungst listeners of the radio.
Music is another key device in making a radio trailer, as it allows for the trailer to be correctly paced. It also engages the listner and music is typically a mian aspect of radio, making the music for the trailer all the more vital.
Vox pops are a common theme in advertising a film and encourage people to see the film, as vox pops are groups of people who have been asked for there opinion on a product. In film this is common with audience members who have had early access to see the film and give their opinion on it, in a quick snappy manner.
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